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Dec 9 2020
● First of all, analyze your competitors. In 99% of cases, you are not the first to the market. Therefore, you will find a couple of competitors in the TOP;● Brainstorm it. Collect all the ideas of the main keywords and its combinations.
● Select synonyms. At first sight, it may seem the simplest.
Here are some synonyms that fit our category:1. promotions keywords
● Examine the difficulty of keywords. Desired keywords can be difficult to promote. You do not need to choose high competitive keywords. You can easily use similar (long-tail or short-tail keywords) and promote them in the TOP by position. For example: You want to promote an app <Photo Editor For Instagram> with the keyword <Instagram> and bring your application into 1st place by request. Such a popular keyword will lead you to the TOP-250 because the competition is high. Therefore, in order to achieve your goals, you should choose a similar keyword, for example, <Instagram editor> or <Instagram photo processing>.
● Analyze competitors and their structure.● Gather the keyword matrix.
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