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Apr 2 2021
For developers, the basis of ASO is keywords, through a series of optimization means to improve keyword ranking, so as to bring more downloads and conversions for the app, but the keyword ranking up, how to be more directed, more fine, more long-term maintenance of keyword effect, for app is also very important. Today ASO World will share with you a few tips to provide some reference for you to maintain the long-term effect of keywords.
Any kind of promotion method must be combined with the product itself to do, otherwise the most effective method, it is impossible to play the maximum effect. Therefore, understanding your product attributes is the prerequisite to do app optimization, what are the qualities of your product, what category it belongs to, and only after it is determined can you find out the corresponding pain points for different target users.
We know that the elements to be displayed in an app product start from the icon and the app screenshot, so it is important to communicate the qualities of the app to users through these two, and it is necessary to design a good icon and an app screenshot that is attractive enough to users.
At the same time, in order to explore the traffic potential of your own app in the app Store ranking and keyword search results, the captain has compiled three methods for your reference.
App Store Optimization, Keyword Research, Creative Optimization & Creative strategy,
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