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Home Blog App Marketing Working Routine under The Pandemic: Meeting App Market Promotion Recap

Working Routine under The Pandemic: Meeting App Market Promotion Recap

Jan 19 2021

meeting apps promotion recap

Since the outbreak of COVID-19, the pandemic is affecting our lives from all sides all the time, and the daily routine of work is greatly affected, during the period of the situation at home, there may be a lot of friends because of the inability to communicate in real time and slow down the progress of the project, which can make a lot of companies are in a difficult position, home office can not meet to communicate how to do, teleconference someone deserted how to do, there is no platform to bring everyone together to brainstorm how to do. There is no platform to bring people together to brainstorm how to do. Don't worry, before and after the outbreak, many software companies have developed meeting software, so let's take a look at what platforms are available to help us meet at home during the pandemic.

We have analyzed the latest trends in the group meeting applications industry and have collected a set of the most demand tools that are actively used for meeting calls and video conferences.

What has the COVID-19 changed our routine of work?

There are many work teams that need to collaborate remotely that rely on video conferencing to hold team meetings, share ideas, and check in with each other. We've tried a lot of meeting apps—and have suffered through one too many low-quality calls. And so, after considering nearly a dozen video conference apps, we've settled on the ones that consistently work well and offer standout features that set them apart from the pack. Here are the best video call apps for work.

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Group Meeting Apps: Main Goal & Basic Components

Let’s imagine a typical work meeting: people come together and start talking about the main things done, trying to solve some issues, and discussing further plans. And when such a meeting is being held online, comfort and convenience should be maximized.

The main goal of the online group meeting application is to make the work team have the feeling of their full presence and to make the teamwork more effective.

That’s why the best application for online group meeting should provide the following:

  • Uninterrupted connection for high-qualified video and audio conferences
  • Ability to send working files and documents to the meeting participants
  • Ability to edit a particular document by many participants at the same time (white-boarding)
  • Screen sharing between the meeting participants

Modern technologies also offer many other helpful features, but sometimes more functions do not mean better quality. With a certain set of possibilities, the application can make group online meetings perfect and smooth.

How does the meeting apps influence our work?

Working meetings are the traditional element in the work-flow and it often happens when many employees work remotely, or the company has several offices in different cities and even countries.

Therefore, such daily or weekly meetings are organized with the help of special applications for group calls and video-conferences.

If you look at current team management and project management trends, you will definitely find there a point related to remote work. Today this topic is especially relevant, therefore, developers who work on online collaborative tools try to fill their products with the maximum number of useful features.

We suggest you meet with our ranking of the most widely used applications for group meetings and conference calls. Good communication requires a good connection, so it is critical to choose the most reliable tool for this purpose.

Best group meeting Apps for any business worth you attention in 2021

meeting apps in google play


If you're looking for a video conferencing app, you've probably already heard of Zoom. It's one of the most popular group call apps—and for good reason. For the most part, Zoom just works.

This group meeting application is considered to be one of the most demanding tools for online meetings in the world. In addition to the standard of the function for this type of application like HD video conferences and secure audio calls, this app offers its users to make their group meetings with mobile phones via a cellular connection or available Wi-Fi. According to the latest data from Google Play Market, Zoom has been installed more than 10 million times.

Once you install the Zoom app (on your computer or on your phone), you can host free 1:1 video calls with no time limit and group calls with up to 100 people as long as you don't talk for more than 40 minutes. Paid plans let you chat with up to 1,000 people at once, plenty for almost every situation.

More importantly, Zoom is incredibly reliable. Even when your internet connection isn't the best, Zoom typically will keep your video going—though sometimes at a reduced quality level. You can record any call as a full-length video. Participants can also use text chat to talk with each other, either as a group or as individual private messages, during a call. And you can share your screen, choosing to either show your whole screen or just one of the apps you're running.

Zoom even lets you schedule calls in advance, chat anytime with any of your contacts, or connect to room conferencing hardware. All in all, it's a nearly perfect team video app.

Google Meet

Google Meet's best feature, perhaps, is its deep integration with Google's other apps. Whenever you create a meeting in Google Calendar, you'll get a Meet link that you and your meeting attendees can click to instantly join a call. And when you're in the middle of a call, you can find files from Google Drive and Apps and share them in chat, without leaving your call. You can even start a call directly from your Gmail inbox.

Google Meet includes live captioning, which is a huge plus for accessibility. The captions work fairly well in English, though it can't detect when other languages are spoken on a call. There's also a tab-sharing feature that's great for media sharing, with very little lag when used to stream a short video as a group.

Meet can struggle with large group calls, however. In our experience, it doesn't degrade calls as gracefully as some other apps (such as Zoom) if your internet connection is slow. But there is a workaround: you can opt to have up to 100,000 participants join via view-only mode. This mode doesn't display participants' video, so they'll only see and hear whomever is leading the call. Though it's not the same as a true video conference, since it limits their ability to chime in, it's a decent option if you just need one or two people to present to a large group—such as in a lecture-driven distance learning class.

If you're working from the same location, you can also use the Meet conference room devices for full-room video chats and the Jamboard touchscreen device for team collaboration. Together with Meet's deep integrations with the rest of Google Workspace, Meet just may turn into the best way to talk with your team.

Facebook Messenger Rooms

Facebook’s products have always been about connecting people. Over the years we’ve focused on how to help people feel present with one another even when they’re not in the same place. Today, video helps most of us bridge the distance. Tomorrow, we’ll be turning to more immersive platforms like AR and VR.

Lately Facebook has felt the demand for real-time video. Between WhatsApp and Messenger, more than 700 million accounts participate in calls every day. In many countries, video calling on Messenger and WhatsApp more than doubled, and views of Facebook Live and Instagram Live videos increased significantly in March. But there’s more to do to make real-time feel real.

Spending time with each other should be spontaneous, not strained. So to help people feel like they’re together, even when they are — or have to be — physically apart, we’re announcing features across our products that make video chat and live video easier and more natural.


Today, Slack is one of the most popular team chat apps, and it's taken chats beyond just text and images. Slack added 1-to-1 voice calls to its desktop and mobile apps in June 2016, following up six months later by adding video to those calls.

To call a colleague in Slack, just open a channel or direct message and click the phone icon—Slack will start the call in a new window and add a notification to the chat. Calls feel a bit more like a normal phone call with video added on (just tap the video icon to turn on video). Up to 15 people can join the call, but you can only make video calls from the desktop app, not mobile. You can also share your screen—and you and your teammates can annotate it—though there's no dedicated whiteboard option.

The limited video call settings (and the fact that video quality quickly drops with more than a couple of people on the call) make Slack calls best for quick conversations with just one or two other people.


GoToMeeting is part of LogMeIn's family of video conferencing apps that let you meet with your team or broadcast a webinar to thousands of viewers. With GoToMeeting, you'll schedule meetings online, then use GoToMeeting's app to join calls, share your screen, and present to audiences.

You can choose to schedule a recurring session or start a one-time call. And GoToMeeting also lets you create a custom link for your meeting—which is a great feature if you'll be inviting people outside your organization or running a publicly-available virtual event like a webinar.

GoToMeeting offers all the features you'd expect from a video conferencing tool aimed at professionals, including call recording, dial-in numbers (or an option to have GoToMeeting call your number so all you have to do is answer), and HD video for up to six participants. You can even monitor your audio levels from the app's toolbar, so you can see exactly how loud you're being during the call.

The downside is that the app can be a little confusing due to all the features and options available. For the most part, though, GoToMeeting is a reliable option that can be a good choice if you want a tool for team calls and webinars.


Also a LogMeIn offering, join.me is a bit like GoToMeeting's sleeker, leaner cousin—perfect if you just need to host the occasional call.

Once you create an account, you can start a meeting from your browser or any of the desktop or mobile apps, and participants can join straight from their browser as well. Some Pro features, like screen sharing, are only available if you use the desktop app. But if you're just looking to host a quick video call—if you need to talk to a client who won't need to share their screen, for example, and you don't want to ask them to download any software—join.me is a solid option.

If you do choose to use the desktop app, you can screen share and annotate, just like in LogMeIn's signature tools. And on mobile, you can even both share your screen or specific documents on your phone, so you can collaborate as a team while on the go.


From one of the leading manufacturers of video conferencing hardware, Cisco Webex Meetings is designed around large-scale collaboration. It's notorious for having some usability issues, but it has all the features you'd expect from a video conferencing app, with especially crisp audio compared to some other options.

But the real standout feature is Webex's virtual whiteboard. Once you start a call, you can opt to share your screen as a blank white space—and then use a wide range of sketching tools, text, and geometric shapes to collaborate. You can even create separate whiteboard "pages" and view them one at a time or navigate through them as thumbnails. The best part is that everyone can use the whiteboard at the same time.

If you just want a normal video conference, you can do that, too. And if your team needs an easy way to stay in touch between meetings, Cisco's companion Webex Teams app adds team chat and one-click calls to your video collaboration.

What makes a great video conferencing Apps?


Choose the appropriate solution that’s going to keep you and your team productive and motivated about setting up meetings, communicating with team members, and improving your business meeting structure with the proper feedback. 

How to stand out from the conference App market?

As a functional tool-based office software, it is especially important to highlight the functions and features of the app, which you need to highlight in your description.


The description must be of high quality and impress people. Emphasize in the description how the app will benefit the user and meet a specific need, rather than simply listing the App's features in a hurry. Here's a concept: words like "free" and "new" shouldn't be used in app descriptions. But when used in the right context, these words can be extremely compelling tag-lines. Android developers should use the 500 words to give a suitable and detailed description when possible (the description of an iOS app must be much shorter). Remember that people browsing the app store on their smart devices will only skim the first five lines of the app description (and then have to click "more"), so developers need to be able to grab the user's attention right from the start.

In case we missed any tool that may help in successful project management, please, write in the comments.

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