noticeCOVID-19 UPDATE ASO World entire team is working remotely. we expect no disruptions in our ASO services.
Browser close
1
50% OFF FIRST ORDER
Referral Program
bonusprogram
1
50% OFF FIRST ORDER
Referral Program
bonusprogram
logo
  • App Promotion
    Keyword Installs
    Package(Direct) Installs
    Ratings & Reviews
    Guaranteed Reviews Service
    Guaranteed Keyword Ranking Service
    ASO Service
    Customized Solution
    More Services
  • ASO Tools
    Free ASO Tools
    Keyword Research Tools
  • Solutions
    By vertical
    News
    NEW
    Sports
    HOT
    Dating
    HOT
    Health & Fitness
    Ecommerce
    Fintech
    HOT
    Gaming
    Education
    Entertainment
    Travel
    Social Media
    Restaurant & Foodtech
    AI
    Productivity
    Lifestyle
    Music
    Utility
    Photo & Video
    Casino
    Business
    By Performance
    Boost App Rankings & User Acquisition
    NEW
    Improve Organic Conversions & User Experience
    NEW
    Mobile App Launch Marketing
    Increase Keyword Rankings & Organic Downloads
    solution-suffix
    Customer Stories
    Explore inspiring Customer Stories to see how businesses like yours have successfully leveraged ASO World to create powerful mobile apps.
  • ASO Academy
    Blog
    Case Studies
    Guides & Insights
    FAQs
    Glossary
  • Pricing
Login Register
logo
  • App Promotion
    Keyword Installs
    Package(Direct) Installs
    Ratings & Reviews
    Guaranteed Reviews Service
    Guaranteed Keyword Ranking Service
    ASO Service
    Customized Solution
    More Services
  • ASO Tools
  • Solutions
    By vertical
    News
    Sports
    Dating
    Health & Fitness
    Ecommerce
    Fintech
    Gaming
    Education
    Entertainment
    Travel
    Social Media
    Restaurant & Foodtech
    AI
    Productivity
    Lifestyle
    Music
    Utility
    Photo & Video
    Casino
    Business
    By Performance
    Boost App Rankings & User Acquisition
    Improve Organic Conversions & User Experience
    Mobile App Launch Marketing
    Increase Keyword Rankings & Organic Downloads
  • ASO Academy
    Blog
    Case Studies
    Guides & Insights
    FAQs
    Glossary
  • Pricing
Important Notice
Important Notice:Beware of scams using ASOWorld's name for part-time recruitment or ASO earning app activities. ASOWorld is not hiring any part-time staff. Trust only official information posted by ASOWorld.
Close the Important Notice
https://asoworld.com/blog/google-eases-app-testing-requirements-for-new-developers

Google Eases App Testing Requirements for New Developers

Google reduces the number of testers required for new app releases, easing the burden on indie developers while maintaining app quality standards.

Posted: Dec 23 2024
Updated: May 7 2025

Home Blog App Store News Google Eases App Testing Requirements for New Developers

In twitter faceBook rss

Google Lowers App Testing Requirements for Indie Developers

In a recent update, Google has made significant changes to its app testing requirements, easing the burden on new developers aiming to release their applications on the Play Store.

New Testing Requirements

As of December 2024, Google now mandates that developers with personal accounts created after November 13, 2023, must conduct closed testing with a minimum of 12 testers over a 14-day period.

This marks a reduction from the previous requirement of 20 testers, a change that many in the indie developer community have welcomed.

How Does This Affect Developers?

Addressing Developer Concerns

The adjustment follows complaints from indie developers who found the earlier requirement too demanding. Many indie developers rely on a limited network of friends and family for testing, making the previous threshold a significant barrier to entry.

By lowering the number of required testers, Google aims to streamline the app launch process, potentially increasing the number of indie apps available on the Play Store.

Maintaining Quality Standards

While the reduction in tester requirements may appear as a concession, Google emphasizes that the rationale behind testing is to ensure app quality. By requiring real user feedback, developers can identify and rectify issues before public release, ultimately enhancing the user experience on the platform.

However, the previous demand for 20 testers had created undue pressure, prompting Google to reconsider its stance.

Business Accounts Remain Unaffected

It is important to note that this policy change does not apply to developers with business accounts, which have different requirements.

Business accounts, which necessitate a higher barrier of entry, are exempt from this testing mandate, reflecting Google's intent to maintain a level of quality assurance while supporting independent developers.

👉 Learn more about App Store News.

ASOWorld First Order Discount
Get 50% off on your first order to start your app growth!
adImg

Conclusion

This policy shift by Google is a positive step toward fostering a more inclusive environment for indie developers, who often face significant challenges in app development and publication. The reduction in tester requirements should alleviate some of the pressure, allowing more innovative applications to reach users.

As Google continues to adapt its policies based on developer feedback, it will be interesting to see how these changes impact the overall diversity and quality of apps on the Play Store.


Expert Tips: 

After launching a new application, the primary goal for developers is to enhance their app's visibility in the app store, leading to increased downloads and ultimately higher revenue. One effective strategy to achieve this is through App Store Optimization (ASO). ASO plays a crucial role in improving an app's ranking in search results and making it more discoverable to potential users.

Check out the article How Does The Combination Of ASO And User Acquisition Affect App Launch?. This resource offers valuable insights into how a well-rounded approach can maximize your app's success.

👉 Mobile App Launch Marketing Solutions

Mobile App Launch Marketing Solutions


ASO Topic News,

SHARE THIS POST

In twitter faceBook

Get FREE Optimization Consultation

Let's Grow Your App & Get Massive Traffic!


All content, layout and frame code of all ASOWorld blog sections belong to the original content and technical team, all reproduction and references need to indicate the source and link in the obvious position, otherwise legal responsibility will be pursued.

Start Your Store Ranking Acquisition Capability Detection
Step by step to measure all of your app store optimization efforts with our ASO tools.

Categories

  • App Marketing
  • App Promotion Strategy
  • App Promotion Case Study
  • Mobile Game & App Insights
  • App Store News
  • ASO Guides
  • ASO Basics for Beginners
  • App Store Rankings
  • User Acquisition
  • Mobile App Market Trends
  • Gaming Community
  • iOS 18 ASO Hub
  • ASOWorld News
  • Guideline Of ASO World Platform
Yelly H.
App Marketing Specialist
Follow Yelly H.:
With a passion for mobile app growth and a keen eye for detail, Yelly specializes in crafting strategies that enhance app visibility and drive user engagement. Outside of work, she enjoys staying active through sports and exploring new destinations through travel.

Comments

You are not logged in yet. Please Login / Register first

Related Blogs
Google Play Update (Sep. 2025): What It Means for ASO and App Visibility
App Store News

Google Play Update (Sep. 2025): What It Means for ASO and App Visibility

Today
Google Play Mandates Themed Icons for Android Apps
App Store News

Google Play Mandates Themed Icons for Android Apps

Sep 17 2025
Promote now, and start your App adventure!
Whether you are a big company or a small startup, we can help you to promote your app in Google Play , App Store, Galaxy Store and RuStore with the lower price.
Promote now, and start your App adventure!
  • ASO
  • Email [email protected]
  • Contact Contact Us
  • twitter facebook linkedin instagram
  • SERVICE
  • Keyword Installs
  • Package(Direct) Installs
  • Ratings & Reviews
  • Guaranteed Reviews Service
  • Guaranteed Keyword Ranking Service
  • ASO Service
  • More Services
  • ASO Academy
  • Blog
  • Case Studies
  • Guides & Insights
  • FAQs
  • Glossary
  • Marketing News
  • COMPANY
  • Why ASO World
  • About Us
  • Contact Us
  • Reseller program
ASO World © 2020-2025 All Rights Reserved
Privacy Policy Terms of Service

We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking "Accept", you consent to the use of ALL the cookies.