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https://asoworld.com/en/blog/what-is-ces-2024-and-what-to-expect

UK Marketing What is CES 2024 and What to Expect?

AI and hardware innovations take center stage as industry leaders and emerging players prepare to dazzle at the annual tech extravaganza in UK.

Posted: Jan 9 2024
Updated: Feb 4 2024

Home Blog ASOWorld News What is CES 2024 and What to Expect?

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CES 2024

What is CES 2024?

CES 2024 is the premier global tech event in Las Vegas where the latest innovations are unveiled by both established brands and startups.

Organized by the Consumer Technology Association (CTA), it's a key venue for networking and partnerships across various sectors like gadgets, home tech, entertainment, and automotive, with a strong focus on AI advancements.


What to Expect at CES 2024?

CES 2024 is set to captivate Las Vegas with a blend of high-profile announcements from industry giants and emerging startups vying for the spotlight.

As the event unfolds, all eyes will be on the integration of AI across various sectors, with companies like Samsung, Sony, AMD and Nvi
dia leading the charge.

> Live Event Highlights

AMD: Advanced AI PCs

AMD at CES 2024 celebrated its AI advancements in PCs, introducing the AI-powered Ryzen 7040 series and the transformative Instinct MI300 GPUs.

They outlined a future-focused Ryzen AI roadmap and announced powerful partnerships, reinforcing their commitment to AI's role in computing.

 


Nvidia: GeForce RTX & Robotics

At CES 2024, NVIDIA unveiled the next wave of AI-enhanced gaming and creative technologies, showcasing the power of their RTX GPUs and the expansive role of generative AI.

They highlighted the fusion of AI with gaming, content creation, and robotics, promising transformative experiences across industries.


LG: AI in "Smart Life"

LG Electronics CEO William Cho introduced LG's transformation into a Smart Life solution company, emphasizing the role of AI as "affectionate intelligence" to enhance customer experiences across various domains, including smart homes, mobility, and business solutions.

The presentation showcased LG's commitment to innovation with their AI-driven products and services, such as the wireless transparent OLED TV and software-defined vehicle solutions, all designed to provide a seamless, personalized, and more efficient lifestyle for consumers.


Hisense: ULED x TVs

The household appliance and electronics producer is entering the automotive arena for the first time at CES, unveiling an in-car projection system. Additionally, an innovative smart built-in dishwasher featuring functionalities like "autodose" and "autodry" was presented.


For more latest technology from tech giants, you can click the links below or visit the official site of CES 2024.

Panasonic | TCL | Sennheiser | Hyundai | Samsung | Sony | Asus | Honda |

> Future Tech Trends

CES 2024 promises to be a melting pot of innovation, with generative AI and advanced hardware set to redefine consumer technology.

The event will offer a unique window into the future of tech, showcasing how AI is becoming increasingly central to product development and user experience across all sectors.

From automotive advances to the latest in home entertainment and health tech, CES 2024 is the stage where tomorrow's technologies are unveiled today, setting the tone for a year of groundbreaking advancements and transformative industry shifts.

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> Editor's Comments

As CES 2024 unfolds with its grand spectacle of technological prowess, it is clear that AI has transitioned from a futuristic concept to a core component of modern innovation.

The convergence of AI with consumer hardware is not just reshaping products but also redefining the very
fabric of our daily lives. From the living room to the open road, and even the skies above, AI is the invisible thread weaving together the next generation of tech marvels.

Amidst the dazzling displays and bold promises, it will be crucial to discern the practical applications from the mere hype, as the world watches with bated breath to see how these technologies will truly enhance human experience.


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