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https://asoworld.com/en/blog/refund-policy-procedure

UK Marketing Refund Policy & Procedure

Refund policy of ASOWorld which applies to all ASOWorld website and services. Payment refund rules when you choose ASOWorld service to begin your app promotion in UK.

Posted: Dec 9 2020
Updated: Mar 19 2025

Home Blog Guideline Of ASO World Platform Refund Policy & Procedure

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Refund Policy & Procedure

1. General

This is the Refund Policy of ASOWorld (hereinafter refer to "ASOWorld"), which applies to all ASOWorld websites and services.

This Refund Policy is intended for all users of the ASOWorld websites and services (hereinafter refer to "user"). ASOWorld services are digital in nature, and once the delivery of a service/campaign is completed, it is irreversible. Therefore, refunds are only possible under specific circumstances, as outlined in the following sections.

2.  Payment Refund

2.1 Refund on Invoices

If a user has added funds to their account balance, they may request a refund within 24 hours, provided they meet the following conditions: (1) The user must be a newly registered user; (2) The user must not have used the funds to purchase any services, such as creating campaigns or placing orders.

Note: Users with more than one invoice will not be considered newly registered and, therefore, will not be eligible for refunds on any invoices.

2.2 Refund on Campaigns/Orders

Refunds related to campaigns/orders will be credited to your account balance only and will not be issued to your original payment method (invoice). If a user creates a campaign or places an order using their account balance and later decides to discontinue, they may terminate the campaign or cancel the order (if applicable and available) to receive a refund back to their account balance. The refund amount may be partial, depending on the progress already achieved in the campaign/order.

👇 Below are some exceptions where refunds will not be provided:

  • No refund, if the situation falls under the "SERVICE DISCLAIMER" section of our Terms of Service, available at https://www.asoworld.com/terms-of-service/.
  • No refund, if the promoted app is not free to download, contains malware, or does not exist on the Play Store, App Store or Galaxy Store.
  • No refund, if the campaign underperforms due to narrow targeting, limited reach, low/standard traffic, small population/country, low bid/budget, or similar factors.
  • No refund, if the ranking of your app does not improve or fluctuates after running app install campaigns on our platform (we charge for installs, not ranking improvements).
  • No refund, if the promoted app does not appear within the Top 250 search results for the targeted keyword in the targeted country.
  • No refund, if the user runs direct offers or promotes third-party apps, and the associated campaign underperforms due to competition with other campaigns running for the same app at a higher bid.
  • No refund, if the ratings and reviews delivered by us are blocked or deleted by app stores.

2.3 Refund on Guaranteed Keyword Ranking Orders

We guarantee to maintain your keyword's target ranking for a minimum of 7 days for iOS and 14 days for Google Play. Charges are based on the number of days the keyword remains in the target position. If the keyword fails to reach or maintain the target position for the agreed-upon duration, we will refund the amount for the remaining days to your account balance.

For orders guaranteed to reach Top 3, the charges will be adjusted based on the actual ranking position achieved by your keyword. For example, if your keyword is guaranteed for Top 3 but reaches Top 2, you will be charged the rate for Top 2. The same principle applies to other ranking positions.

Refunds will not be provided if you request to stop the order due to personal reasons after the campaign has started.

If your app is removed from the App Store or Google Play while the order is in progress, you will be charged only for the actual number of days your keyword maintained the target ranking.

2.4 Refund on Keyword Ranking Acquisition orders

The keyword you select must be "out," meaning it currently ranks outside the top 250 search results. We guarantee that the keyword will be ranked, but we cannot guarantee a specific ranking position. Once the keyword is successfully covered (i.e., it appears within the search results), the service is considered complete. We cannot guarantee the sustainability of the ranking position.

In the rare case that the keyword is not covered by the end of the campaign, we will refund the amount charged for that keyword's acquisition to your account balance.

2.5 Crypto Payment

Due to the unique nature of cryptocurrencies, any deposits made through cryptocurrency channels are non-refundable.

3.  Payment Disputes & Chargebacks

Regarding chargebacks, if you have any disputes regarding the service or transaction, please contact us before initiating a chargeback. Otherwise, any malicious chargebacks will be contested, and we will submit the necessary documentation to dispute the chargeback.

4.  Refund Fee

If a user meets the conditions for a refund and requests a refund to their original payment account or another account, we will charge a refund fee of no less than 5% of the refund amount, which will be used to cover the costs incurred by our partnered banking channels.

5.  Special / Other Cases

For any deposit that has been completed for more than 180 days, we no longer support refunds.

If you have any questions about these policies, please contact us.

 


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