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https://asoworld.com/en/blog/here-comes-an-exciting-new-service-on-asoworld-impressions-for-ios-to-optimize-keyword-install-effects

UK Marketing Here Comes an Exciting New Service on ASOWorld: Impressions for iOS to Optimize Keyword Install Effects

Combine impressions with installs to produce realistic conversion rates and improve keyword install performance on ASOWorld iOS campaigns in UK.

Posted: Today
Updated: Today

Home Blog Guideline Of ASO World Platform Here Comes an Exciting New Service on ASOWorld: Impressions for iOS to Optimize Keyword Install Effects

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New Service on ASOWorld: Impressions for iOS to Optimize Keyword Install Effects

We are thrilled to introduce an innovative addition to the ASOWorld platform – "Impressions for iOS"!

 

This enhancement is crafted to expand possibilities for our users aiming to refine their keyword optimization efforts, suitable for apps at any stage of development seeking to enhance visibility without relying solely on organic inflows.

 

The Role of Impressions in App Promotion

ASOWorld has long provided reliable keyword install services, and we've now enhanced this with a fresh capability that delivers greater strategic depth. In the past, users focused primarily on installs to elevate app rankings in the App Store. Yet, when installs occur in isolation without corresponding impressions, the resulting conversion metrics can appear unnaturally elevated, potentially raising flags with platform algorithms.

 

For instance, achieving 200 installs from just 200 impressions yields a 100% conversion rate, which deviates from authentic user patterns.

 

 

By incorporating impressions alongside installs through our new service, you can maintain a realistic conversion rate right from the start. This approach fosters a more authentic profile for your app, boosting its standing in search results and making it stand out as a viable contender, regardless of its maturity level.

 

A Practical Illustration

Suppose you're targeting 400 installs for your iOS app while aiming for a balanced 40% conversion rate. This setup would require 1,000 impressions in total. On ASOWorld, it's straightforward: input your desired installs, then use the intuitive slider to fine-tune the conversion percentage.

 

For 400 installs at 40% CR, the platform will calculate and include 600 additional impressions, resulting in a complete package of 1,000 impressions paired with 400 installs – all calibrated to your specified rate for seamless integration.

 

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Benefits Tailored for Your Success

  • Authentic progression that aligns with algorithmic expectations
  • Minimized chances of triggering oversight due to irregular patterns
  • Complete oversight of your conversion dynamics for tailored campaigns

 

"Impressions for iOS" is now fully operational on ASOWorld. Access your dashboard, dive into this upgrade, and begin elevating your app's performance with optimized impressions and installs immediately!


ASO Topic Mobile Growth,App Store Optimization,

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Yelly H.
App Marketing Specialist
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With a passion for mobile app growth and a keen eye for detail, Yelly specializes in crafting strategies that enhance app visibility and drive user engagement. Outside of work, she enjoys staying active through sports and exploring new destinations through travel.

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